Vertex

IELTS Academic Reading — Test 5, Passage 3

The Psychology of New Product Adoption

Questions 27–40 of Reading Test 5. Do it online and every answer is marked the moment you finish, with your band score and the exact line of the passage each answer came from.

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Or sit the whole paper: Reading Test 5, all 40 questions under exam conditions.

Where are the answers to “The Psychology of New Product Adoption”?

Every answer is marked for you the moment you finish the passage — you get the correct answer beside each question you got wrong, your raw score out of 14 and your band. Vertex does not publish a flat answer key: reading a list tells you nothing about why you missed a question, and it lets you check answers you never actually attempted.

How many questions is it?

Questions 27–40 — 14 questions, in these types: Matching Sentence Endings, Multiple Choice, Yes / No / Not Given.

Is it free?

Yes. The whole of Vertex is free — every reading passage, every listening section, and the band score at the end.

How the passage begins

John Gourville explores the reasons why consumers don't always buy new products. An American philosopher once said, "If a man can … make a better mousetrap than his neighbor … the world will make a beaten path to his door." If only marketing innovation was…

What you get

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